Target was one of Essence’s largest clients at the time, and they wanted a sizzle reel to celebrate and promote a year’s worth of campaigns. I art directed the video, developing a cohesive storyline that wove together creative assets, media placements, and brand integrations across TV and entertainment. I collaborated closely with an external video production team and multiple internal departments to source, curate, and bring the content to life in a dynamic and energetic format.